APPROVED SCOPE
Service area: Web & HostingProfessional Website Design
Professional website design gives South African businesses a fast, credible and conversion-focused online presence.
- Responsive UX design
- SEO-ready structure
- Lead capture forms
Marketing
Build visibility, reach and measurable demand.
Software Technology Used
APPROVED SCOPE
Service area: Web & HostingWeb Development
Web development turns business requirements into secure, maintainable websites and online platforms.
- Custom functionality
- CMS integration
- Performance optimisation
APPROVED SCOPE
Service area: Brand & CreativeGraphic Design
Graphic design creates consistent sales, marketing and operational communication across every channel.
- Brand collateral
- Social media assets
- Presentation design
APPROVED SCOPE
Service area: Brand & CreativeBranding and Identity
Branding and identity gives growing companies a recognisable and consistent market presence.
- Logo systems
- Colour and typography
- Brand guidelines
APPROVED SCOPE
Service area: Advertising & GrowthPaid Search Advertising
Paid search advertising connects high-intent customers with relevant offers and measurable landing pages.
- Campaign strategy
- Keyword targeting
- Conversion tracking
APPROVED SCOPE
Service area: Advertising & GrowthSearch Engine Optimisation
Search engine optimisation improves technical quality, content relevance and organic discoverability.
- Technical SEO
- Keyword strategy
- Local SEO
APPROVED SCOPE
Service area: Advertising & GrowthAI Search Optimisation
AI search optimisation structures company content for modern answer engines and machine-readable discovery.
- Entity structure
- Schema markup
- Content clarity
APPROVED SCOPE
Service area: Advertising & GrowthSocial Media Advertising
Social media advertising delivers targeted campaigns with clear creative, audiences and conversion measurement.
- Campaign creative
- Audience targeting
- Lead generation
APPROVED SCOPE
Service area: Direct MarketingEmail Marketing
Email marketing turns permission-based subscriber data into useful campaigns, automated journeys and measurable customer action.
- Campaign planning
- Responsive email design
- Audience segmentation
APPROVED SCOPE
Service area: Direct MarketingWhatsApp Marketing
WhatsApp marketing creates permission-based customer journeys using approved business messaging, practical automation and clear opt-out controls.
- WhatsApp Business setup
- Consent-led audience flows
- Campaign templates
APPROVED SCOPE
Service area: Web & HostingWebsite and Email Hosting
Website and email hosting provides managed infrastructure, business mailboxes and dependable support.
- Managed hosting
- Business email
- Backups and security
Marketing service questions
How do we choose the right marketing service?
Start with the outcome you need, your current website or campaign, target customers and available budget. The team will review your requirements and suggest a scope before you commit to delivery.
What is included in an approved delivery scope?
The proposal should identify deliverables, responsibilities, access requirements, milestones, review points and commercial terms. Additional requests are discussed before they are added to the work.
Can you work with our existing website and tools?
Yes, subject to a review of your current systems and the access available. Tell the team about your website platform, CRM, analytics and advertising accounts so compatibility can be checked.
Are advertising spend and third-party subscriptions included?
Confirm this in the proposal. Service delivery fees, media budgets, hosting, software subscriptions and other third-party costs should be identified separately so you know what you are approving.
How is progress measured?
Agree on the relevant measures before work starts, such as qualified enquiries, conversions, campaign engagement or improvements to the customer journey. Reporting should relate to your objectives and the measurement available.
Can you guarantee search rankings or a number of sales?
No fixed ranking, traffic or sales outcome is guaranteed. Results depend on competition, demand, budget, the offer and other factors. The team can agree on deliverables and a review process for improving performance.
Who owns the accounts and completed work?
Ownership, licences and access should be set out in the proposal. Confirm which accounts your organisation controls, what assets will be handed over and whether any ongoing services are required.
How do we request a quote?
Open the service you are interested in and submit an enquiry with your business details, objectives and preferred timeline. The team will confirm requirements and the next step before any work is booked.